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Personal Brand Creation – The Key to Success in the Digital Age

At WIZme, personal brand creation includes analyzing your online presence, planning your social media strategy, creating personal and verbal branding materials, designing a business card website, conducting a photo shoot, and utilizing AI-assisted sessions, along with new communication channels.

Bundles

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2. Premium

  • All services from the Basic Package
     

  • SEO and coding of hidden information to be interpreted by AI (Gemini, Grok, ChatGPT)
     

  • Online presence analysis
     

  • Consultations and recommendations regarding online activity based on the analysis
     

  • Determination of personal brand strength
     

  • Identification of directions and personal brand development
     

  • Custom dictionaries
     

  • Personal identification (CI)
     

  • Social media content creation course
     

  • Extended photoshoot + AI-generated photoshoot

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1. Basic

  • One-time online presence monitoring to detect negative content
     

  • Creation of a professional portfolio website
     

  • Preparation of content necessary for building the website
     

  • Organization of a photoshoot
     

  • Optional: AI-generated photoshoot

Why is Your Online Image So Important?

The Internet Doesn’t Forget or Forgive
Every post, every opinion, and every photo can become an inseparable part of your digital identity. The impact of the internet on our reputation grows every day, and negative content can destroy relationships, hinder career growth, and diminish trust in you.
 

A Positive Online Image is One of Your Most Valuable Assets Today.
 

Whether you're a business leader, lawyer, doctor, politician, or expert in your field – your reputation online affects both your professional and personal opportunities.
 

1. Online Image and Business

For entrepreneurs and professionals, online opinions can determine the success or failure of a business. Research shows:

  • 81% of consumers trust online reviews as much as recommendations from friends.

  • Negative reviews, articles, and posts can lower sales, deter customers, and weaken your position in the industry.

  • Businesses and public figures are increasingly falling victim to false accusations and image manipulation.

Without proper control over what is said about you online, your reputation can be ruined in an instant.
 

2. Reputation and Social Relationships

Your online image not only affects your professional life – more and more people are checking information about potential partners, coworkers, or friends before forming relationships.

  • 30% of social media users search the internet to learn more about someone they're interested in.

  • Compromising content, offensive comments, or inappropriate photos can destroy a reputation and affect personal life.
     

Why Your Online Image is Your Most Valuable Asset?

  • 90% of people check information about others online before entering into a partnership or investment.

  • One negative article on Google can diminish your credibility and ruin a key business opportunity.

  • A strong online image increases the chances of landing prestigious contracts by 58%. People seen as thought leaders have greater market influence and better collaboration terms.

  • Every hour of delay in reacting to negative content increases its reach by 30%, making it harder to remove.

  • 67% of clients and investors back out of collaborations after encountering controversial information about a public figure or entrepreneur.

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Why do you need Strategic Image Engineering?

First Impressions Are Online
Before anyone decides to collaborate with you, they will first check you online. Your Google profile, articles, interviews, and reviews say more about you than you think.
 

Increase Credibility and Trust
People with a strong and authentic image inspire more trust and are more likely to attract valuable connections.
 

Greater Visibility and Competitiveness
Strengthen your image and position in the digital world with AI algorithms that help build your personal brand, highlighting your skills and expertise on key platforms.
 

Full Control Over What People Say About You
Conscious personal brand management allows you to prevent negative opinions and build a positive online image.

Case Study: High-Profile Cases, Real Consequences

Robert Lewandowski – Authenticity of Personal Brand on Social Media
A study published on the ResearchGate platform analyzed the authenticity of Robert Lewandowski's personal brand on social media. Using sentiment analysis, the researchers assessed how his authenticity is perceived by an international audience. The results indicated that consistent and genuine communication with fans builds a positive image, which translates into greater engagement and loyalty from followers.
 

Nicole Sochacki-Wójcicka, MD – Building a Personal Brand in the Medical Industry
Dr. Nicole Sochacki-Wójcicka, known as "Mama Ginekolog," has successfully used social media to build her personal brand. By publishing educational content and sharing knowledge in the field of gynecology, she gained a wide following. Her authenticity and professionalism contributed to increased patient trust and recognition in the medical community.
 

Startup Leaders – The Impact of Personal Branding on Employer Branding
A study conducted at the Wrocław University of Economics analyzed how the personal brand of a startup leader influences the perception of the company as an employer. The results showed that leaders who actively build their image online attract more talented employees and create a positive image of the organization in the job market.

Projects

Photo Shoots

Traditional

AI Generated

Visualizations

Your Personal Brand is a Journey
We’ll Help You Walk It with Confidence

Write To Us

Contact Us

Ul. Wolsztyńska 6/3

60-361 Poznań, Poland

+48 601 574 574
kontakt@wizme.pl

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